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AT&T Pulls Ads from YouTube Following Predatory Comments on Child Videos

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What you need to know about the You Tube Parodies aimed at kids

"We have strict policies that govern what videos we allow ads to appear on, and videos that promote anti-vaccination content are a violation of those policies", YouTube said through a spokesperson. They wanted to work together on the Problem, quoted a spokesman of Youtube in the US-industry portal "The Verge".

A spokesperson said YouTube had disabled comments on tens of millions of videos featuring minors and terminated more than 400 channels for their comments.

In 2017, YouTube faced a loss of advertisers after companies pulled out because videos were being paired with extremist, violent and racist content.

On Sunday, Matt Watson, a video blogger, posted a 20-minute clip detailing how comments on YouTube were used to identify certain videos in which young girls were in activities that could be construed as sexually suggestive, such as posing in front of a mirror and doing gymnastics.

"We enforce these policies vigorously, and if we find a video that violates them we immediately take action and remove ads".

Watson's video demonstrated how, if users clicked on one of the videos, YouTube's algorithms recommended similar ones.

YouTube has removed ads from videos that promoted anti-vaccination rhetoric and violated its ad policies, BuzzFeed News reported Friday.

The videos were already deemed harmful content under the company's policies, but had slipped through the site's filters and continued to make money through advertising.

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The furor over the child videos is a fresh blow to YouTube's reputation for policing sensitive content. Other companies like Grammarly and Peloton have also reached out to YouTube and requested further investigation. It has also reported illegal comments to law enforcement.

Numerous advertisers identified in Watson's video and in Wired's subsequent report - among them Epic Games and GNC - said they've suspended advertising on YouTube.

One executive at a major global media agency who agreed to comment on background said there is no such thing as 100% safety when it comes to user-generated content, and marketers need to know that although there can be a zero-tolerance effort, there's no such thing as 100% brand safety or 0% risk.

Last April, advertisers also fled when ads for more than 300 companies including Amazon, Netflix, and Adidas ran alongside videos pushing extremist ideologies.

The issue hits two ongoing pain points for YouTube: Its role in amplifying conspiracy-mongers and concerns among marketers about the "brand safety" of the platform.

Social platforms have distanced from making these decisions.

Despite being criticized by the majority of the creators, some came out in the defense of YouTube. The team agreed to be aware of the problem and stated that they are working on ways to resolve the issue and keep viewers safe.

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